Simplified Marketing | Marketing Strategies for Financial Professionals

50. Social Media: Repurpose Like a Pro: Turn 1 Tip into 3 Posts

Feeling like you need to be on a content creation treadmill just to stay visible? Let’s put that myth to rest. You can get more mileage (and less stress) out of the advice you’re already giving clients every single day.

 

In this episode, I walk you through:

• Why creating brand-new content constantly is not the answer
• The power of repetition (and how it builds trust with your audience)
• How to turn one client tip into three powerful social media posts

 

Reset of the Day: Your best content already lives in your client convos.

 

 

Book a Free Call:
Simplified Marketing Services

 

Let’s Connect:
Website: https://simplifiedmarketingservices.com/
LinkedIn: https://www.linkedin.com/in/biancamarissasmith/
Instagram: http://www.instagram.com/simplifiedmarketingservices

49. Social Media: Stop Overthinking the Caption

If writing social media captions makes you freeze up, you’re not alone. 

 

You don’t have to be a writer or storyteller to stop the scroll and make an impact. You just need a solid, simple structure and that’s exactly what I’m giving you today.

 

In this episode, I chat about:

• The 3-line caption formula that simplifies everything
• Real examples you can swipe and make your own
• Why your captions don’t need to be long to be effective
• How to write captions without sounding sales

 

This formula will help you get your message across clearly, connect with your audience, and actually enjoy showing up online.

Book a Free Call:
Simplified Marketing Services

 

Let’s Connect:
Website: https://simplifiedmarketingservices.com/
LinkedIn: https://www.linkedin.com/in/biancamarissasmith/
Instagram: http://www.instagram.com/simplifiedmarketingservices

48. Social Media: 3 Non-Cringe Social Media Posts That Show Off Your Expertise

Stop Overthinking Your Social Media Posts (They're Easier Than You Think)

 

Social media doesn’t have to feel like a stage where you’re expected to perform, dance, or drop one-liners. And no, you don’t need to go full “influencer” to grow your firm online.

 

In this episode, I’m sharing 3 types of social media posts that are:
✨ Super helpful to your audience
✨ Cringe-free (no dancing, I promise)
✨ Easy to write, even if you're not “a content person”
✨ Designed to build trust and show your expertise

 

This is the kind of strategy you can actually stick with—because it works, and it feels good to post.

Grab your free content hub:

The Simplified Content Hub - Simplified Marketing Services

 

Book a Free Call:
Simplified Marketing Services

 

Let’s Connect:
Website: https://simplifiedmarketingservices.com/
LinkedIn: https://www.linkedin.com/in/biancamarissasmith/
Instagram: http://www.instagram.com/simplifiedmarketingservices

 

47. Email Marketing: The Magic of a 3-Email Welcome Series

Email marketing can feel like a lot. And the email welcome sequence? That part tends to get skipped altogether (no shame, I’ve been there too). But here’s the thing: those first few emails someone gets after joining your list? They actually matter a lot.

 

In this episode, I am breaking down the simple but powerful welcome sequence that helps financial pros like you build trust fast—without overthinking it.

 

In this episode, I chat about:

✨ Why your email welcome sequence is more important than you think
✨ The three-email format that keeps things simple and effective
✨ What to say in each email (with examples!)
✨ Easy ways to create connection—without sounding salesy
✨ A quick action step to reset your email marketing today

Book a Free Call:
Simplified Marketing Services

 

Let’s Connect:
Website: https://simplifiedmarketingservices.com/
LinkedIn: https://www.linkedin.com/in/biancamarissasmith/
Instagram: http://www.instagram.com/simplifiedmarketingservices

46. Email Marketing: The One Email You Should Send

Let’s talk about one of the most low-effort, high-impact emails you probably forgot to send.

 

It’s not a pitch.
It’s not a full-on newsletter.
It’s just a simple check-in.

 

In this episode, I’m breaking down how a short, thoughtful email—yes, even straight from your personal inbox—can help you stand out, rebuild connections, and boost visibility without selling anything.

 

In this episode, I chat about:
✨ The underrated “thinking of you” email that financial pros aren’t using
✨ Real examples of what to say (no cringe, no awkward vibes)
✨ Why this works so well for trust and visibility
✨ A quick reset challenge to reconnect with three people this week

Book a Free Call:
Simplified Marketing Services

Let’s Connect:
Website: https://simplifiedmarketingservices.com/
LinkedIn: https://www.linkedin.com/in/biancamarissasmith/
Instagram: http://www.instagram.com/simplifiedmarketingservices

45. Email Marketing: What to Say When You Don’t Know What to Write

Staring at a blank screen when it’s time to write an email?

 

Yep, I’ve been there too—more times than I can count. But what if I told you your next great email idea is already sitting in your DMs, call notes, or client convos?

 

In this episode, I break down:
✨ Why overthinking your emails is killing your consistency
✨ The one powerful prompt that makes writing easier (and more fun)
✨ How to turn client questions into content that connects
✨ Real examples you can swipe and try this week

 

If writing emails stresses you out, this reset is for you.

 

Book a Free Call:
Simplified Marketing Services

 

Let’s Connect:
Website: https://simplifiedmarketingservices.com/
LinkedIn: https://www.linkedin.com/in/biancamarissasmith/
Instagram: http://www.instagram.com/simplifiedmarketingservices

44. Business, Life & Marketing: What’s Next for Summer

Summer marketing doesn’t have to mean burnout—or ghosting your audience.

 

In this episode, I’m giving you a behind-the-scenes look at:
☀️ How I’m simplifying my content this summer
☀️ Why I created the “Five Minute Marketing Reset” series
☀️ What’s actually changing in the marketing world (spoiler: it’s not just the platforms)
☀️ The importance of rest, reconnection, and strategy this season

 

Plus, I share a proud mom moment 🎓, two big business milestones 🥳, and what’s coming this fall that I’m really excited about.

 

This is your permission slip to pause without disappearing—and to remember that showing up doesn’t always mean doing the most.

 

Book a Free Call:
Simplified Marketing Services

 

Let’s Connect:
Website: https://simplifiedmarketingservices.com/
LinkedIn: https://www.linkedin.com/in/biancamarissasmith/
Instagram: http://www.instagram.com/simplifiedmarketingservices

43. Reset Summer Marketing Camp for Financial Pros

Summer hits and suddenly… you're either completely over marketing or scrambling to make up for all the posts and emails you didn’t send during tax season.

 

But what if you gave yourself permission to reset instead of burn out?

 

In this episode, I’m switching things up and sharing a behind-the-scenes look at my Reset Summer Marketing Camp—a cozy little 5-day refresh for financial professionals who want to move their marketing forward (without overwhelm).

 

In this episode, I break down:
✨ The summer slowdown mindset shift financial pros really need
✨ Why this season is the perfect time to audit and reflect
✨ 5 simple, cozy tasks to reconnect with your brand
✨ How to make the most of just one hour a day for one week

 

This isn’t about doing more—it’s about checking in, clearing the chaos, and moving forward with ease.

 

Book a Free Call:
Simplified Marketing Services

 

Let’s Connect:
Website: https://simplifiedmarketingservices.com/
LinkedIn: https://www.linkedin.com/in/biancamarissasmith/
Instagram: http://www.instagram.com/simplifiedmarketingservices